The group's principal activity is to provide community-oriented commercial banking services. It is a holding company and operates all its activities through the subsidiary, first reliance bank. The bank provides a broad range of consumer and commercial banking services, concentrating on individuals and small and medium-sized businesses desiring a high level of personalized services. The deposit services include checking accounts, now accounts, savings accounts and other time deposits. The loan products offered by the bank include commercial and consumer loans, and real estate construction and acquisition loans. As on 31-Dec-2003, the group operated through its main office and one branch office located at florence, South Carolina.